LG Electronics introduces its Anti-Discoloration feature in the latest technology used for outdoor digital signage. This solves the yellowing problem on screens due to sun exposure. According to verification by UL Solutions, this technology can realize both display quality and performance stability.
LG applied and received the very first UL verification for anti-discoloration technology. LG developed comprehensive test methods and defect evaluation criteria. Then, the product was evaluated against those criteria by UL Solutions as an independent testing house. Before, there were no known standards to measure the screen-yellowing resistance in displays.

Outdoor displays are finding huge applications in restaurants, sports stadiums, and so on. Continuous exposure to the sun may turn them yellow after some period. LG’s Anti-Discoloration™ technology prevents this problem, ensuring durable and high-quality display quality.
This technology was developed by LG for extra value for customers in the B2B sector. It showed that discoloration causes customers to suffer faster replacement rates and service interruptions. The outdoor displays of LG now incorporate advanced thermal solutions and durable panel materials.
UL Verified products with Anti-Discoloration technology are already applied to some of the new high-brightness outdoor signage products of LG, with plans for even more solutions soon. This innovation will further improve the reliability of products under harsh conditions.
According to LG’s senior vice president, Paik Ki-mun, the company has pledged to perform and produce quality. The company shall continue doing its ongoing research programs to try and solve any issue affecting the digital signage experience. This is a measure geared at enhancing customers’ satisfaction and building trust in them continuously.